We sought to ascertain how restaurants will address global changes and challenges, specifically climate change, technological developments, and shifts in dietary trends, while continuing to offer food lovers a place to relax, explore, and enjoy.

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From Insight to Client Success

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Our study revealed that while responses to climate change and technological advances will be felt, the fundamental elements of a restaurant visit, namely global flavours, local or seasonal ingredients, and pop culture collabs will remain paramount. We found that successful restaurants will be those that incorporate newness into these fundamental elements gradually and thoughtfully, taking diners with them on a journey focusing on nostalgia, and elevating the classics. Our insights confirm that prioritizing pleasure will continue to be a paramount part of a successful restaurant experience. This strategic approach empowers our CPG client to not only address future challenges but also to maintain and grow their consumer base by introducing consumer first food service products to the core reasons people visit restaurants.

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